Tuesday, September 23, 2014

Winding It Up for a Great Cause

Every October the color changes and I'm not just talking about falling leaves. Pink is the color of choice for many because it is Breast Cancer Awareness Month, an annual campaign to encourage everyone to be mindful of this disease. Raising awareness isn't just about reminding us of those we have loved and lost to breast cancer or those who are in remission. The purpose of BCAM is to support early detection like doctor visits and mammograms while providing support to those living with and caring for men and women with the disease. My own mom is a two-time breast cancer survivor so the color pink is especially meaningful to me. With so many walks, bake sales and fundraising events planned and healthcare facilities and doctors' offices promoting mammograms and early detection, I can think of no better promotional item for the month of October than the Pink Ribbon Lady Walking Winder. She's adorable, fun, and yet still promoting good health and early detection. Wouldn't she look great in an office, on a desk, on a kitchen's window sill, or on a shelf? I certainly think so. She's here to make us all aware of breast cancer and a reminder that we can do something to help stomp out this awful disease.

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