Wednesday, April 29, 2015

A Drink of Water Could Land You New Business Opportunities

If you've ever participated in a walk, run, or other fitness event with the proceeds going to charity, you've most likely seen the 12 oz. bottled natural spring water twist cap. They are typically handed out to participants for hydration purposes before, during, and after the event. You could literally see hundreds of people walking around with these bottles sipping and guzzling. Hmmm. Now, doesn't that seem like a great way to get your company name in front of people? Wouldn't it make a lot of sense for your company's name to be on that water bottle's label? It sure does! It's like a marketing campaign right at every water drinker's fingertips. Chances are, most people will be drinking multiple bottles of water, maybe even taking an extra one to drink during the journey home. Each time your message is right there, right in the hands of the multitudes. And those multitudes could be your newest customers. It's easy to get your marketing message out to the masses and you don't always need a TV ad, a glossy brochure, or an expensive giveaway to do it. Sometimes a tag line on a simple bottle of water is all it takes to boost your business.

Monday, April 20, 2015

Small and Memorable Keeps You in Their Minds

Advertising your company and its products and services doesn't have to be a major chore. In fact, it should be fun, exciting, ever changing. If you're stuck in a rut with how you promote your business, the message may get muddled. Change tactics. Try new things. Promote your products and services with a new angle. Evolve your business into the next quarter, the next year, the next decade. Purchase new promotional items for giveaways and gifts and use them. Make sure that no salesperson ever departs from a meeting with a potential customer without leaving a business card and a promo item. Doing so leaves a lasting impression in that lead's mind -- more so than just another business card in a pocket, Rolodex, or on a desk. The @Paper Clip is small enough for salespeople to tote around yet big enough to boldly promote your business name. It's a usable, durable, and a needed item and it doesn't put a major dent in your marketing budget, so you still have plenty of dollars for glossy brochures, presentations, and media.

Thursday, April 16, 2015

Building Teams One Shirt at a Time

There's something so amazing about work affiliated softball leagues. I find it really terrific that people who see each other for eight (or more) hours a day during the week still enjoy the camaraderie of their fellow peers after hours. Of course, they are all dusty and sweaty. They might not have won the most recent game, but chances are there is a lot of laughter coming from the bench. Does your company have one of these after work teams? Have you considered that such a team of your own employees could be a marketing tool for you during the off hours? Put each teammate in the Port & Company T-Shirt with your corporate name on the back and you've got your own personal marketing message outside of the office. And the best part is you don't even have to be up to bat! While you're at home or at a corporate dinner, you've got Gary from accounting and Charlotte from administrative services working your marketing program. All this comes simply from wearing the t-shirt that you provided. It doesn't even feel like marketing. But it truly is because your name is seen from every angle.

Monday, April 6, 2015

Something for Everyone in One Simple Item

Here's something to think about. What promotional item attracts the interest of schoolchildren, math teachers, crossword puzzle solvers, and tax preparers? It's the Buy/Write pencil. This goodie is the perfect giveaway at your next fundraiser, corporate event, tradeshow, conference, or meeting. In fact, I've handed these pencils out myself at fundraising events and outings for a local nonprofit organization that I'm involved with. Each pencil is engraved with our nonprofit's name, Web site address, and phone number. Here's the great thing: we've gotten phone calls and Web site inquiries from interested people as well as from generous donors. Isn't it funny how something so simple can reach so many people? It's a great item to spend your precious marketing bucks on because even in today's technologically connected world, everyone you know still needs pencils for solving puzzles, jotting down lists, balancing checkbooks, and working through algebra problems. This pencil is a simple promotional item with a big message and a large audience. Now call Gimmees and order yours today! You won't regret it.

Monday, March 30, 2015

Giving Lunchtime a Whole New (Promotional) Meaning

Packing lunch just got a whole lot easier and you're making it happen with the lunch to go kit that contains a divided compartment to keep foods separate from each other. Also included? A knife and fork for convenient eating and built-in freezer gel to ensure that food stays cold. Now, who could find this useful? All types of organizations from nonprofits to urgent care facilities and medical practitioners to daycare centers and elder care facilities to grocery stores and food companies. And these are just a few of the organizations that could use this kit to market their businesses. You can, too! It's a good promo for healthy eating, cost savings, and portion control while also advertising your business. Give this to your employees, clients, customers, and partners, at appointments, tradeshows, seminars, and in gift bags. It's not a common promo item, but it is something that everyone would find useful. All you need is to have your logo imprinted on this kit and you're ready for gift-giving.

Monday, March 23, 2015

Take Note, People!

Notebooks aren't just for schoolchildren anymore. We all need them for the obvious reasons (note-taking) and the non-obvious ones (jotting down mileage for work and tax purposes). When you have an item like this that is needed for everything from schoolwork to chores to grocery lists to brainstorming, doesn't it make a whole lot of sense to use this tool in your marketing campaigns? Doesn't it seem like this just might be an ideal promotional item for your organization? Yes, it sure does. The Recycle Die Notebook: $ is just one of the notebooks that Gimmees offers with your imprint on the front in bold lettering. What's really wonderful about this particular notebook is that not only is made from recycled paper products, but it also comes with its own pen, making convenience a priority. The notebook is something your recipients can keep in their offices, kitchen drawers, brief cases, tote backs, glove compartments, bedside tables, or any other spot for when a genius idea strikes or a honey-do list must be drafted. And each time they reach for it to jot down items needed at the grocery store or an order for Chinese takeout, they will think of you and your business.

Monday, March 16, 2015

Lighten Up Your Marketing Campaign with THIS

Many companies participate in an array of workshops, conferences, conventions, and corporate business meetings in the spring months. These events offer wonderful opportunities to reconnect with long time partners and forge relationships with new contacts. As you pack your company materials to distribute to those in attendance don’t forget that a small token gift helps keep your business in the mind of others. You could hand out t-shirts or clocks or even an item that is custom tailored to your business, but I like something that offers multi-functionality like the pen and LED keyring. It's small and compact yet big in marketing potential. Look at how nicely this keyring can promote you! It's available in three colors, too. This is an item that your recipients will really be able to use. By the way, did you forget to place your order for this item? We've got you covered. Simply call or email Gimmees and we will provide you with free one-day production. Even if it is last minute, you won't arrive at your event empty handed with Gimmees in your corner. We'll make sure that your company is represented with high quality promo items.