Small and Memorable Keeps You in Their Minds

Advertising your company and its products and services doesn't have to be a major chore. In fact, it should be fun, exciting, ever changing. If you're stuck in a rut with how you promote your business, the message may get muddled. Change tactics. Try new things. Promote your products and services with a new angle. Evolve your business into the next quarter, the next year, the next decade. Purchase new promotional items for giveaways and gifts and use them. Make sure that no salesperson ever departs from a meeting with a potential customer without leaving a business card and a promo item. Doing so leaves a lasting impression in that lead's mind -- more so than just another business card in a pocket, Rolodex, or on a desk. The @Paper Clip is small enough for salespeople to tote around yet big enough to boldly promote your business name. It's a usable, durable, and a needed item and it doesn't put a major dent in your marketing budget, so you still have plenty of dollars for glossy brochures, presentations, and media.