Friday, November 29, 2013

Open Up More Business Opportunities

Along with the theme that kitchen-friendly products are a positive way to get your corporate name out to the masses to draw in more business to your company I have to point out the importance of imprinted jar openers. People often think that they need to spend a bundle of money to come up with an expensive promo item to hand out to potential customers and clients. Nothing could be further from the truth! Sure, you can purchase beautiful golf jackets or executive clocks brilliantly gleaming with brass, but something simple that is, in fact, greatly usable by a vast number of people is the best way to target various audiences. A jar opener is easy to distribute (i.e. it fits in any purse or briefcase, can be packaged into gift bags or envelopes with holiday greetings, or placed on a tradeshow table for pickup by people walking by) and it offers your corporate name across the front in a spot that will never be missed by anyone. I have had one of these jar openers for years and I use it daily. That’s right, daily. The message on the opener has never been missed by me, my husband, or anyone else who has used this product in my kitchen. And that’s why when we had a leaking pipe, we remembered which plumber to call – the one who’s name is on our jar opener.

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