Monday, November 30, 2015

Cards and Candy and Thanks

Sometimes the sweetest message one can receive is a small one. This week's promotional product is one that is both sweet and small but also very much full of impact. A holiday card expresses your sentiment and gratitude. The two small candy canes in the back are a bit of Christmas whimsy and a sweet surprise. The card/candy cane combo can stand on its own as a thank you to your important clients for their purchases over the past year, but it also can be coupled with a small token gift to personally hand to customers. It's entirely up to you! But please remember to thank your customers during the holiday season. A small gesture of thanks reminds your customers how important they are to you and that you appreciate the business relationship. And remember, a note of holiday wishes can never hurt and always shows smart business sense. As the year draws to a close, make a point to send a holiday card to those you've talked with, done business with, or met over the past year. That sweet card could be your foot in the door come 2016. 

Wednesday, November 18, 2015

There's a Coupon for That

It's time to take a good hard look at what promotional items you are planning for in the upcoming year. Your first giveaway item should be a calendar of some sort. May I recommend to you the coupon calendar magnet? This is perfect for anyone in the food and beverage industry but also is ideal for automotive (i.e. $19.95 oil changes); physicians and specialists (free skin cancer screening); computer companies (free antivirus scan with purchase); hardware stores (20% off of orders over $25); and -- well, you get the idea. Give your customers coupons and they will use them. Who wouldn't want a free pizza or a lower priced oil change? These are products and services everyone needs, so why not give your clients and leads opportunities that land you more business? And each time someone redeems a coupon, it means more money in your pocket! The coupon calendar magnet is effortless. It works for you and by offering people a little something extra, you definitely get a little something more. 

Monday, November 9, 2015

Magnifying Those Business Opportunities

With a large aging population, it's safe to consider that the US has a lot of people that wear glasses or contact lenses. An estimate from the US Census says that in 2014, there were an estimated 46.2 million people who were aged 65 or older. I'd say many of those people in that estimation might have issues with seeing print up close. Heck, I'm only 43 -- not yet close enough to that 65 and older statistic -- and sometimes I have trouble seeing menu items at the diner up close. So, how can your business capitalize upon this fact that I can't distinguish an "e" from an "o" on a form? It's called the credit card magnifier and you should immediately call Gimmees, have us slap your logo on these beauties, and begin distributing them to potential customers and long standing clients. Chances are, no matter who you give this item to, he or she will appreciate it and use it. The magnifier easily fits into a wallet or pocket so it is readily available when needed (i.e. reading the mail, glancing at a menu, or reviewing the fine print for a credit application). It's what you need to magnify our opportunities for business. 

Tuesday, November 3, 2015

Because Toting Things Can Have a Purpose and Be Fun

I love gift bags more so than wrapping paper for a host of different reasons. One, it's not as wasteful since it can be reused again as a wrapping for another present. Two, it can be used for other purposes like toting lunch to the office, carrying items to the car, and keeping grocery coupons and circulars in one, convenient place. Think of all the cool ways you could use the Frost Holiday Tote which is made of cloth so it's quite durable. It also includes a gift tag and metal chain to maximize your message. Sure, you could toss in a lovely holiday gift for a client -- a beautiful poinsettia or a box of premium chocolates will pretty much guarantee lots of ohs and ahs. But step away from the gift-giving for just a moment and look at all the other items that could go in here. Clients can tote their paperwork, catalogs, or small promotional items. Employees can carry their lunches, supplies, or tablet computers. Of course, a small token gift inside the tote is always a lovely idea, especially since the holiday season is fast approaching. It might look like just a little tote, but with your message and a gift inside, it means so much more.